Great House Design SEO Case Study

  • About Client
  • Great House Design

    URL

    https://www.greathousedesign.com
  • Website Focus

    Architects and Designers
  • Services Provided

    Search Engine Optimization (SEO)

About the Project

Great House Design brings to custom home designs and house plans with photos and downloadable files with map. They have a huge selection of house plans with photos to help you in choosing exactly what you are looking for. You will get a huge selection of designing styles like craftsman, traditional, European, Ranch, Mountain, Victorian, Country, Southwest and different others. They are working with the motive to create designs to maximize your space and help you feel right at home.

Challenge

It was a bit difficult to re-design the site to index in Google. Increasing genuine traffic and number of downloads of top house designs and styles was challenging. Ranking the website on highly competitive keywords related to house designs was a target to achieve.

Solution

We discussed with the owners of Great House Design to upload some easy to browse images and better house design and style plans. We made some changes in the site for better indexing and to make it user and search engine friendly. We worked on content structure for pages and arranged all house plans in proper way with categories and sub categories. We worked in a planned way for better on-page and off-page optimization activities.

Results
# Keywords Before SEO After SEO
1 premier luxury home plans 33 2
2 great house plans Not In Search 3
3 washington house design Not In Search 9
4 home design washington Not In Search 7
68.58%

Pageviews

76.13%

Unique Pageviews

-1.56%

Avg. Time on Page

Traffic

Traffic that was just a few hundred views par page has now crossed 20000 views. See the comparison graph and check the difference. We ensure more traffic through organic search.